useful spam?

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Interesting comment added to my post talking about Neal Stephenson's latest; is HarperCollins spamming weblog comments to announce the website for the book? The email of the person that left the comment is @harpercollins.com, although judging from my access logs it hasn't been done via an automated system - the IP that left the comment entered marginalia.org via this google search and appeared to do a quick browse before leaving the comment.

It's an interesting marketing approach, if it's done carefully; I actually do appreciate the information.

Bummer that the release date is now September though.

Currently listening to: Radiohead - No Surprises.

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This page contains a single entry by was published on May 8, 2003 10:39 PM.

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This is marginalia.org, a weblog by Bill Stilwell. I take the occasional photo.

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